CRM Integration
There are great benefits in tightly integrating your CRM with an email-marketing platform, all data is synchronised between both systems on a continuous basis.
Once this level of integration is applied, dynamic changes in your data that often (and should) result from regular and well executed digital marketing can be employed to offer significantly more value to your customers and, internally, to your sales staff.
Your internal systems are kept up to date and as new contacts come online or update online forms, they can be automatically updated to your online subscriptions.
So, employing this level of integration allows for:
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More personalised messaging and better targeting of recipients
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Improved management efficiency since you no longer need to export and import your data between two systems
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Improved accuracy and timeliness of your data
AI eMarketing v2 can be integrated with any third-party CRM solution that has an external API such as:
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Microsoft Dynamics CRM,
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Salesforce,
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NetSuite,
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SalesLogix,
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Sage CRM Solutions
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Maximizer
